Understanding Stock

Prices And Quotes

You open the newspaper and look at the variety of stock prices that are listed there.  What does it all mean?  Why are some of the bigger, well known corporations selling so low when smaller companies are selling so high?  What makes it all fluctuate in the first place?  Understanding how stocks are priced is necessary when you dabble in this market.

What Moves Them

You may know that investor confidence is one of the causes of stock price movement.  But this is actually determined by the real or perceived performance of the stock. Companies report their information on a quarterly basis, such as cash flow, sales and earnings. This information is what makes things fluctuate.  These numbers tell the story of what the company is actually worth. But, investor speculation can hold more power than the actual financial information that is provided.

It also happens quite a bit because of rumors.  One company is making a move to buy another.  So, investors flock to these stocks expecting them to go up.  Supply and demand applies here.  If there are many people out to get the stocks, then the price of the stock will rise because of it.  Oppositely, if there is a fear among investors about  the stock and they begin to pull out, the stock’s price can be much lower.

Most of the time, though, how well the company performs and the worth of the company is what determines the actually price of the stock.

Getting Your Prices

You can pick up the prices of stocks from many sources. Many use newspapers that carry a summary of the day's movements. Online resources can also be used especially for getting the most current price. Stock brokers also can supply this information through the phone or on their websites.

Here is a stock quote table. It is full of the information that you need to make a decision about a company’s stock. Will you buy or sell? Reading this information may be hard, but it is necessary.

        Latest Change                    52 Weeks
Symbol Price Net       %     Time   High    Low    Volume     High  Low

IBM    45.830 -0.320 -0.21  32:03   80.430  34.532  2,245,300  93.132 72.240

Here’s What It Means

Column one is the Name of the company by its ticker symbol. You can find these symbols on the internet.

The Price at the time of publication of the table is the price listed. Online these are updated every few minutes, whereas in the newspaper they are usually the numbers at the closing bell.

Net Change is the difference between the current price and yesterday’s.

Time shows the time of the last transaction.

High, Low, Volume all refer to the current trading day. High is the highest price, Low the lowest and Volume is the total number that has been sold. The 52 week High and Low is the ups and downs for the past year.

Other Information

Other information is often provided by the various resources. The bid price that is listed is the price a buyer is willing to pay. An ask price is the price a seller would like to sell at. Price and earning ration is the stock price divided by the earnings per share. A market cap and dividends per share may also be listed.

Gathering all of this information helps you to make the right decisions. If you have trouble following the tables, make sure to consult a professional.